this is probably the dumbest thing i have ever heard. why would they do this to a new release of a good show? i am personally not a fan of target so i guess i will have to go to best buy if i want it. i really do wonder if they will have it at a discounted price on release week? like you said, probably not. oh well, i guess i can wait till it is released everywhere else. i haven't seen the show, but i guess it was really good.